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New Lifetime Deals on AppSumo This Week: Acti, Inrō and Soku Compared

TheIntrovertedMarketer

Published: October 20, 2026

AppSumo has three new lifetime deals this week: Acti, Inrō and Soku. Each starts at $59, and each has higher tiers. You pay once instead of every month. The catch is that a lifetime deal only pays off if the tool fits a job you already do and the company keeps the product running.

This guide compares the three by features and use cases: typing and desktop automation, Instagram replies, and ad management. Every license tier and its price is listed under each product.

If you buy through a link in this guide, I may earn a commission at no extra cost to you.

Prices, license tiers and deal status were checked on October 20, 2026 and are subject to change.

Top Picks

Category

Product

Price

⌨️ AI Keyboard Assistant

Acti

$59 / $109 / $199 / $399

💬 Instagram DM Automation

Inrō

$59 / $119 / $299 / $499 / $799

📊 Ad Management Agent

Soku

$59 / $149 / $249 / $399 / $699

How These Were Compared

Each tool was compared on what its AppSumo deal page describes: what it does, which apps or platforms it connects to, and what each license tier costs. They weren't tested hands-on for this guide. The comparison is organized by use case, so you can match one tool to the job you need done.

Acti

Acti

Acti is an AI keyboard and desktop assistant for writing, dictation, translation and workflow automation. You can build reusable actions (Acts) and connect to 300+ apps and APIs. It runs as a keyboard on iOS and Android and as a desktop assistant on macOS.

$59

Buy Now

Acti puts AI help inside your keyboard. When you need to draft an email, translate a phrase or run a routine task, you trigger it from the keyboard, or by highlighting text on a Mac, instead of opening another app.

Your Acts and saved Clips work on both phone and Mac. It fits daily writing, research and quick workflows for one-off projects.

At $59 for the lowest tier, it fits you if you spend a lot of your day switching between apps. The catch: multi-step actions take some setup before they save you time, and there's no Windows version yet.

Pros

Cons

✅ Keyboard-level integration

❌ No Windows version yet

✅ Connects to 300+ apps and APIs

❌ Multi-step actions take setup time

✅ Custom action builder

Things to Check

Check the deal page for the AI credits included on your tier and for supported devices before you buy.

Key Benefits

  • AI writing and dictation in the keyboard

  • Reusable actions for repetitive tasks

  • Connects to 300+ apps and APIs on macOS and mobile

Current Price: $59 for the lowest tier

Deal status on October 20, 2026: public lifetime deal, in stock, launched October 19. Four license tiers: $59 (was $299), $109 (was $599), $199 (was $999) and $399 (was $1,999). No Plus-only badge, early access window or end date.

Buy Now

Inrō

Inrō

Inrō automates Instagram DMs, comments, story replies and ad leads with an AI agent set up to reply in your voice.

$59

Buy Now

Inrō handles the inbox side of Instagram. It can answer DMs, reply to comments and respond to story interactions while you work on content.

The AI replies in a tone you set up. It can start DM conversations from Instagram ad leads and saves every contact in its built-in CRM. It fits daily inbox management and busy stretches like a product launch.

At $59 for the lowest tier, it fits you if your messages pile up faster than you can answer them. The catch: it's Instagram only, and automated replies need some monitoring so the wrong answer doesn't go out.

Pros

Cons

✅ Can take routine DM replies off your plate

❌ Instagram only

✅ Replies in a voice you set up

❌ Automated replies need some monitoring

✅ Starts DMs from Instagram ad leads, built-in CRM

Things to Check

It depends on Instagram's connection rules, which can change. Check the deal page for the accounts and message limits on your tier.

Key Benefits

  • AI replies in your voice

  • Comment and story replies

  • Ad lead capture

Current Price: $59 for the lowest tier

Deal status on October 20, 2026: public lifetime deal, in stock, launched October 19. Five license tiers: Creator $59 (was $708), Creator Pro $119 (was $1,428), Business $299 (was $3,588), Scale $499 (was $5,988) and Agency $799 (was $9,588). No Plus-only badge, early access window or end date.

Buy Now

Soku

Soku

Soku is an AI marketing agent for Meta, Google and TikTok ad accounts. It audits performance, alerts you to ROAS drops or CPA spikes, and can pause ads, shift budgets, launch new creatives or make changes with your approval.

$59

Buy Now

Soku watches your ad accounts on Meta, Google and TikTok. It flags a sudden ROAS dip or CPA spike and can pause weak ads or shift budget.

For daily monitoring, it saves you checking each ad platform separately. For a launch, it can roll out new creatives. At $59 for the lowest tier, it fits you if you run ads on more than one of those platforms. The catch: you're handing budget decisions to an AI, so set your limits and approval rules before you let it make changes.

Pros

Cons

✅ Monitors three ad platforms in one place

❌ Each ad account has to be connected first

✅ Can automate routine adjustments

❌ Automation settings may need tuning for complex strategies

✅ Sends alerts when numbers move

Things to Check

It depends on each ad platform's connection rules. Check the deal page for the number of ad accounts per channel and the monthly credits on your tier.

Key Benefits

  • Alerts on performance drops

  • Budget reallocation and ad pausing

  • Meta, Google and TikTok in one place

Current Price: $59 for the lowest tier

Deal status on October 20, 2026: public lifetime deal, in stock, launched October 19. Five license tiers: $59 (was $199), $149 (was $399), $249 (was $799), $399 (was $1,199) and $699 (was $1,899). No Plus-only badge, early access window or end date.

Buy Now

FAQ

Are AppSumo lifetime deals a one-time payment?

Yes. For these three, each tier is a single payment with no monthly fee. Lifetime means the lifetime of the product, so it depends on the company keeping it running.

Each deal page lists AppSumo's 60-day money-back guarantee, and you have to activate your license within 60 days. Check what your tier includes before you buy.

What platforms do Acti, Inrō and Soku support?

Acti runs as a keyboard on iOS and Android and as a desktop assistant on macOS. Windows isn't available yet. Inrō connects to your Instagram account. Soku connects to Meta, Google and TikTok ad accounts. Whether the price makes sense depends on how often you do the job the tool covers.

How do you get value from these tools after buying?

Set up the basics first: your most common Acts in Acti, the tone and knowledge base for Inrō, and your ad accounts and alert limits in Soku. Then let each tool handle routine work, and check its output for the first few weeks before you rely on it.

Wrapping Up

Each deal covers a different job. Acti handles writing and automation from your keyboard, Inrō handles Instagram replies in your voice, and Soku watches ads on Meta, Google and TikTok with limits you set. Pick the one that matches a task you already spend time on, and skip the others. A $59 tool you don't use still costs $59.

This roundup is reader-supported. When you buy through a link here, I may earn a commission on qualifying purchases.

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